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Content marketing

How Content Marketing Can Help You Reach New Heights

Chris Lewer
Content Marketing
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How Content Marketing Can Help You Reach New HeightsBefore we get stuck in, let’s cover the basics. What is content marketing? It’s all about sparking interest. Through things like blog posts, social media, newsletters and videos, the goal is to harness interest in services or products without explicitly being about the brand behind them. By…
Norfolk Photographer mixes with the world’s best

Norfolk Photographer Mixes With The World’s Best

Chris Lewer
Joe Lenton, photography
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Norfolk Photographer Mixes With The World’s Best2024 has already seen a few new big milestones for Norfolk photographer Joe Lenton. Firstly, his work was selected to represent the UK in the commercial section of the World Photographic Cup. This prestigious competition pitches international teams against one another, showcasing the very best photography in each genre.…

Why small businesses should invest in social media

office@buylocalnorfolk.org.uk
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Why small businesses should invest in social media In today’s world, marketing is much more than just creating a brand and posting your contact details through people’s doors. Although there is certainly a decreasing level of scepticism, social media is the ultimate playground for individuals, businesses and business owners to showcase their business and get…

Workplace First Aid Provision

office@buylocalnorfolk.org.uk
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Workplace First Aid Provision   The first aid responsibilities for business owners and employers is a subject I’m often asked about, so let’s look at the necessary requirements. The three main requirements that need to be in place are as follows: · There is an adequate number of First Aiders and Emergency First Aiders in…

Exploring Customer Routes to Conversion

office@buylocalnorfolk.org.uk
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Exploring Customer Routes to Conversion Simply put, a route to conversion is the route a user takes to navigate through your site resulting in a conversion. Be that buying a product or submitting a contact form, whatever your business considers a conversion it’s important to ensure the user has an easy route to get there.…